{"title":"New From Fujifilm!","description":"","products":[{"product_id":"fujifilm-x-m5-mirrorless-camera-silver","title":"FUJIFILM X-M5 Mirrorless Camera (Silver)","description":"\u003ch3\u003e\u003cspan style=\"color: #ca1e21;\"\u003eQuick Overview\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e26.1MP APS-C X-Trans 4 CMOS Sensor\u003c\/li\u003e\n\u003cli\u003eLatest AI-Assisted Processing Algorithms\u003c\/li\u003e\n\u003cli\u003e6.2K\/29.97 fps Video, 10-Bit Internal\u003c\/li\u003e\n\u003cli\u003e425-Point AF, AI-Based Subject Detection\u003c\/li\u003e\n\u003cli\u003eUp to 30 fps JPEG Shooting w\/ 1.25x Crop\u003c\/li\u003e\n\u003cli\u003e20 Film Simulation Recipes\u003c\/li\u003e\n\u003cli\u003eCreator-Friendly Video Modes\u003c\/li\u003e\n\u003cli\u003e3.0\" 1.04m-Dot Tilting Touchscreen LCD\u003c\/li\u003e\n\u003cli\u003eSD\/SDHC\/SDXC Card Slot\u003c\/li\u003e\n\u003cli\u003eWi-Fi and Bluetooth Wireless Connections\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0868\/8789\/1225\/files\/Red20Bar_d81539c9-b5a0-479e-b4a8-e773ed9dfa48_430x.jpg?v=1718690921#\" alt=\"Redbar\" width=\"100%\" height=\"25\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan style=\"color: #ca1e21;\"\u003eProduct Description\u003c\/span\u003e\u003c\/h3\u003e\n\u003cdiv\u003e\n\u003cp class=\"p1\"\u003eShare your story in stunning detail with FUJIFILM X-M5 digital camera. Upgrade your content creation setup and get color-rich, detail-packed videos and photos thanks to a professional quality sensor that’s up to 16x bigger than most Smartphones. Enjoy effortless use with a large, intuitive touchscreen LCD monitor and fast access to the same iconic Fujifilm Film Simulation looks found on X100VI and X-T50 digital cameras, and record content with pin-sharp accuracy thanks to builtin AI-powered autofocus. Low quality sound becomes a thing of the past with three on-board mics to optimize audio, while social-ready square or vertical content is instantly shareable via seamless connectivity with FUJIFILM XApp.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eCreate Without Compromise \u003cbr\u003e\u003c\/strong\u003eCreating high-quality, ready-to-share video content is easy thanks to FUJIFILM X-M5 digital camera’s large LCD with interactive touchscreen controls. Get professional-looking results with optical lens blur to soften backgrounds, create social-ready content in vertical and square formats for instant sharing and look great on camera with built-in skin smoothing - all selected just by tapping the camera’s bright, detailed screen.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eBigger. Better \u003cbr\u003e\u003c\/strong\u003eFUJIFILM X-M5 digital camera has an imaging sensor up to 16x bigger than those in most Smartphones, so it produces superior results in nearly all situations. X-M5’s bigger sensor ensures that colors are richer, videos and photos have more detail and low light results are less muddy or grainy – all without relying on post-processing software to correct hardware limitations. Enjoy all the favorite features from your Smartphone, including slow motion and 4K video, then take your creativity even further with X-M5’s professional-level features that will help elevate your content to new levels.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eQuality, Not Quantity \u003cbr\u003e\u003c\/strong\u003eOn-the-move content creators need a camera to be small, light, and versatile - FUJIFILM X-M5 digital camera offers all this and more! One of Fujifilm’s smallest and lightest X Series cameras to date, it combines a professional quality sensor with the flexibility of interchangeable lenses, so you can step up quality and performance without having to lug a big bag of equipment around. Don’t be held back by the fixed lens and small sensor on your Smartphone! Instead, with a family of over 35 X Mount lenses, that cover up to 40x of optical zoom, the creative options are limitless, even if the content features tiny details or distant subjects. Plus, when you want to keep creating, it’s as easy as switching your battery, or using your high-capacity memory card.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eGreat Sound, No Barriers \u003cbr\u003e\u003c\/strong\u003eAudio quality can make or break a video, which is why FUJIFILM X-M5 digital camera features three built-in microphones to deliver optimum sound. Four modes are available – Surround, Front Priority, Back Priority and Front \u0026amp; Back Priority – allowing the option to change sensitivity based on sound direction. Additionally, environmental noise, such as wind or traffic, can be detected and reduced, while speech is optimized, whether you’re standing in front of or behind the camera. X-M5 also features a standard 3.5mm socket for those who prefer using an external microphone. The socket is perfectly positioned on the rear of the camera, so it does not interfere with movement of the large variangle touchscreen LCD. A USB-C connection on the grip gives extra accessory options and enables on-the-go battery charging, without affecting LCD screen movements.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eCreative Looks At Your Fingertips \u003cbr\u003e\u003c\/strong\u003eFollowing the lead of the trend-setting FUJIFILM X-T50, FUJIFILM X-M5 digital camera features a dedicated Film Simulation mode dial. This allows you to instantly access up to 20 creative looks based on Fujifilm’s iconic analog film. The Film Simulation modes can be applied to videos, photos and live streams for a consistent look on all your output.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eFully Focused \u003cbr\u003e\u003c\/strong\u003eFUJIFILM X-M5 digital camera isn’t just great for video - it’s perfect for photographs, too. It features the same built-in AI-driven subject detection autofocus as FUJIFILM X100VI and X-T50 digital cameras which, along with the latest generation image processor, are designed to deliver incredible focus accuracy in nearly all lighting conditions, even if your subject is moving at high speed.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46311911293171,"sku":"FUJ-X-M5-BODY-SILVER","price":899.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0635\/8342\/0659\/files\/16900707_MAIN00_Image_X-M5_front_CMOS_silver.jpg?v=1728835937"},{"product_id":"fujifilm-x-m5-mirrorless-camera-silver-copy","title":"FUJIFILM X-M5 Mirrorless Camera with 15-45mm f\/3.5-5.6 Lens (Silver)","description":"\u003ch3\u003e\u003cspan style=\"color: #ca1e21;\"\u003eQuick Overview\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e26.1MP APS-C X-Trans 4 CMOS Sensor\u003c\/li\u003e\n\u003cli\u003eLatest AI-Assisted Processing Algorithms\u003c\/li\u003e\n\u003cli\u003e6.2K\/29.97 fps Video, 10-Bit Internal\u003c\/li\u003e\n\u003cli\u003e425-Point AF, AI-Based Subject Detection\u003c\/li\u003e\n\u003cli\u003eUp to 30 fps JPEG Shooting w\/ 1.25x Crop\u003c\/li\u003e\n\u003cli\u003eCompatible with X-Series Lenses\u003c\/li\u003e\n\u003cli\u003e3.0\" 1.04m-Dot Tilting Touchscreen LCD\u003c\/li\u003e\n\u003cli\u003eSD\/SDHC\/SDXC Card Slot\u003c\/li\u003e\n\u003cli\u003eWi-Fi and Bluetooth Wireless Connections\u003c\/li\u003e\n\u003cli\u003eXC 15-45mm f\/3.5-5.6 OIS PZ Lens\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0868\/8789\/1225\/files\/Red20Bar_d81539c9-b5a0-479e-b4a8-e773ed9dfa48_430x.jpg?v=1718690921#\" alt=\"Redbar\" width=\"100%\" height=\"25\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan style=\"color: #ca1e21;\"\u003eProduct Description\u003c\/span\u003e\u003c\/h3\u003e\n\u003cdiv\u003e\n\u003cp class=\"p1\"\u003eShare your story in stunning detail with FUJIFILM X-M5 digital camera. Upgrade your content creation setup and get color-rich, detail-packed videos and photos thanks to a professional quality sensor that’s up to 16x bigger than most Smartphones. Enjoy effortless use with a large, intuitive touchscreen LCD monitor and fast access to the same iconic Fujifilm Film Simulation looks found on X100VI and X-T50 digital cameras, and record content with pin-sharp accuracy thanks to builtin AI-powered autofocus. Low quality sound becomes a thing of the past with three on-board mics to optimize audio, while social-ready square or vertical content is instantly shareable via seamless connectivity with FUJIFILM XApp.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eCreate Without Compromise \u003cbr\u003e\u003c\/strong\u003eCreating high-quality, ready-to-share video content is easy thanks to FUJIFILM X-M5 digital camera’s large LCD with interactive touchscreen controls. Get professional-looking results with optical lens blur to soften backgrounds, create social-ready content in vertical and square formats for instant sharing and look great on camera with built-in skin smoothing - all selected just by tapping the camera’s bright, detailed screen.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eBigger. Better \u003cbr\u003e\u003c\/strong\u003eFUJIFILM X-M5 digital camera has an imaging sensor up to 16x bigger than those in most Smartphones, so it produces superior results in nearly all situations. X-M5’s bigger sensor ensures that colors are richer, videos and photos have more detail and low light results are less muddy or grainy – all without relying on post-processing software to correct hardware limitations. Enjoy all the favorite features from your Smartphone, including slow motion and 4K video, then take your creativity even further with X-M5’s professional-level features that will help elevate your content to new levels.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eQuality, Not Quantity \u003cbr\u003e\u003c\/strong\u003eOn-the-move content creators need a camera to be small, light, and versatile - FUJIFILM X-M5 digital camera offers all this and more! One of Fujifilm’s smallest and lightest X Series cameras to date, it combines a professional quality sensor with the flexibility of interchangeable lenses, so you can step up quality and performance without having to lug a big bag of equipment around. Don’t be held back by the fixed lens and small sensor on your Smartphone! Instead, with a family of over 35 X Mount lenses, that cover up to 40x of optical zoom, the creative options are limitless, even if the content features tiny details or distant subjects. Plus, when you want to keep creating, it’s as easy as switching your battery, or using your high-capacity memory card.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eGreat Sound, No Barriers \u003cbr\u003e\u003c\/strong\u003eAudio quality can make or break a video, which is why FUJIFILM X-M5 digital camera features three built-in microphones to deliver optimum sound. Four modes are available – Surround, Front Priority, Back Priority and Front \u0026amp; Back Priority – allowing the option to change sensitivity based on sound direction. Additionally, environmental noise, such as wind or traffic, can be detected and reduced, while speech is optimized, whether you’re standing in front of or behind the camera. X-M5 also features a standard 3.5mm socket for those who prefer using an external microphone. The socket is perfectly positioned on the rear of the camera, so it does not interfere with movement of the large variangle touchscreen LCD. A USB-C connection on the grip gives extra accessory options and enables on-the-go battery charging, without affecting LCD screen movements.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eCreative Looks At Your Fingertips \u003cbr\u003e\u003c\/strong\u003eFollowing the lead of the trend-setting FUJIFILM X-T50, FUJIFILM X-M5 digital camera features a dedicated Film Simulation mode dial. This allows you to instantly access up to 20 creative looks based on Fujifilm’s iconic analog film. The Film Simulation modes can be applied to videos, photos and live streams for a consistent look on all your output.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eFully Focused \u003cbr\u003e\u003c\/strong\u003eFUJIFILM X-M5 digital camera isn’t just great for video - it’s perfect for photographs, too. It features the same built-in AI-driven subject detection autofocus as FUJIFILM X100VI and X-T50 digital cameras which, along with the latest generation image processor, are designed to deliver incredible focus accuracy in nearly all lighting conditions, even if your subject is moving at high speed.\u003c\/p\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM XC 15-45mm f\/3.5-5.6 OIS PZ Lens (Black)\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"productDescription_UbV5SNP5Eo\" data-selenium=\"overviewLongDescription\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cp\u003eSporting a sleek profile and a versatile focal length range, the black \u003cstrong\u003eXC 15-45mm f\/3.5-5.6 OIS PZ\u003c\/strong\u003e from \u003cstrong\u003eFUJIFILM\u003c\/strong\u003e is a 23-69mm-equivalent zoom characterized by its compact, retractable design. The first power zoom lens in the X-series lineup, this lens allows for electronic zoom control for smooth focal length adjustments. It also features an optical image stabilization system that minimizes the appearance of camera shake by three stops for sharper handheld images. Complementing the handling assets, the optical design incorporates both aspherical and extra-low dispersion elements, to improve sharpness and clarity, and has a Super EBC coating that suppresses flare and ghosting in order to achieve greater contrast and color accuracy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eStandard zoom is designed for FUJIFILM X-mount mirrorless cameras and provides a 23-69mm equivalent focal length range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eTwo extra-low dispersion elements are used to reduce color fringing and chromatic aberrations in order to produce high clarity and color fidelity throughout the zoom range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThree aspherical elements control distortion and spherical aberrations, which helps to improve sharpness and realize more accurate rendering.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003ePower zoom design allows for easy switching between focal lengths and two separate speeds can be selected depending on how the zoom ring is rotated. When recording video, the zoom will move at a constant speed in order to produce a smoother, more pleasing motion.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eUsing the power zoom capability, the lens also features a retractable design for a more compact form factor when not in use. Additionally, when the camera is turned on, the lens will automatically extend into position for shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eStepping motor, along with an internal focusing design, affords fast and quiet autofocus performance that benefits both stills and video applications.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eOptical image stabilization minimizes the appearance of camera shake by 3 stops to better enable handheld shooting with slower shutter speeds.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eRounded seven-blade diaphragm contributes to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46311969325299,"sku":"FUJ-X-M5-XC15-45-KIT-SILVER","price":999.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0635\/8342\/0659\/files\/16900771_MAIN00_Image_X-M5_front_XC15-45_silver.jpg?v=1728836444"},{"product_id":"fujifilm-x-m5-mirrorless-camera-black","title":"FUJIFILM X-M5 Mirrorless Camera (Black)","description":"\u003ch3\u003e\u003cspan style=\"color: #ca1e21;\"\u003eQuick Overview\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e26.1MP APS-C X-Trans 4 CMOS Sensor\u003c\/li\u003e\n\u003cli\u003eLatest AI-Assisted Processing Algorithms\u003c\/li\u003e\n\u003cli\u003e6.2K\/29.97 fps Video, 10-Bit Internal\u003c\/li\u003e\n\u003cli\u003e425-Point AF, AI-Based Subject Detection\u003c\/li\u003e\n\u003cli\u003eUp to 30 fps JPEG Shooting w\/ 1.25x Crop\u003c\/li\u003e\n\u003cli\u003e20 Film Simulation Recipes\u003c\/li\u003e\n\u003cli\u003eCreator-Friendly Video Modes\u003c\/li\u003e\n\u003cli\u003e3.0\" 1.04m-Dot Tilting Touchscreen LCD\u003c\/li\u003e\n\u003cli\u003eSD\/SDHC\/SDXC Card Slot\u003c\/li\u003e\n\u003cli\u003eWi-Fi and Bluetooth Wireless Connections\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0868\/8789\/1225\/files\/Red20Bar_d81539c9-b5a0-479e-b4a8-e773ed9dfa48_430x.jpg?v=1718690921#\" alt=\"Redbar\" width=\"100%\" height=\"25\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan style=\"color: #ca1e21;\"\u003eProduct Description\u003c\/span\u003e\u003c\/h3\u003e\n\u003cdiv\u003e\n\u003cp class=\"p1\"\u003eShare your story in stunning detail with FUJIFILM X-M5 digital camera. Upgrade your content creation setup and get color-rich, detail-packed videos and photos thanks to a professional quality sensor that’s up to 16x bigger than most Smartphones. Enjoy effortless use with a large, intuitive touchscreen LCD monitor and fast access to the same iconic Fujifilm Film Simulation looks found on X100VI and X-T50 digital cameras, and record content with pin-sharp accuracy thanks to builtin AI-powered autofocus. Low quality sound becomes a thing of the past with three on-board mics to optimize audio, while social-ready square or vertical content is instantly shareable via seamless connectivity with FUJIFILM XApp.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eCreate Without Compromise \u003cbr\u003e\u003c\/strong\u003eCreating high-quality, ready-to-share video content is easy thanks to FUJIFILM X-M5 digital camera’s large LCD with interactive touchscreen controls. Get professional-looking results with optical lens blur to soften backgrounds, create social-ready content in vertical and square formats for instant sharing and look great on camera with built-in skin smoothing - all selected just by tapping the camera’s bright, detailed screen.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eBigger. Better \u003cbr\u003e\u003c\/strong\u003eFUJIFILM X-M5 digital camera has an imaging sensor up to 16x bigger than those in most Smartphones, so it produces superior results in nearly all situations. X-M5’s bigger sensor ensures that colors are richer, videos and photos have more detail and low light results are less muddy or grainy – all without relying on post-processing software to correct hardware limitations. Enjoy all the favorite features from your Smartphone, including slow motion and 4K video, then take your creativity even further with X-M5’s professional-level features that will help elevate your content to new levels.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eQuality, Not Quantity \u003cbr\u003e\u003c\/strong\u003eOn-the-move content creators need a camera to be small, light, and versatile - FUJIFILM X-M5 digital camera offers all this and more! One of Fujifilm’s smallest and lightest X Series cameras to date, it combines a professional quality sensor with the flexibility of interchangeable lenses, so you can step up quality and performance without having to lug a big bag of equipment around. Don’t be held back by the fixed lens and small sensor on your Smartphone! Instead, with a family of over 35 X Mount lenses, that cover up to 40x of optical zoom, the creative options are limitless, even if the content features tiny details or distant subjects. Plus, when you want to keep creating, it’s as easy as switching your battery, or using your high-capacity memory card.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eGreat Sound, No Barriers \u003cbr\u003e\u003c\/strong\u003eAudio quality can make or break a video, which is why FUJIFILM X-M5 digital camera features three built-in microphones to deliver optimum sound. Four modes are available – Surround, Front Priority, Back Priority and Front \u0026amp; Back Priority – allowing the option to change sensitivity based on sound direction. Additionally, environmental noise, such as wind or traffic, can be detected and reduced, while speech is optimized, whether you’re standing in front of or behind the camera. X-M5 also features a standard 3.5mm socket for those who prefer using an external microphone. The socket is perfectly positioned on the rear of the camera, so it does not interfere with movement of the large variangle touchscreen LCD. A USB-C connection on the grip gives extra accessory options and enables on-the-go battery charging, without affecting LCD screen movements.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eCreative Looks At Your Fingertips \u003cbr\u003e\u003c\/strong\u003eFollowing the lead of the trend-setting FUJIFILM X-T50, FUJIFILM X-M5 digital camera features a dedicated Film Simulation mode dial. This allows you to instantly access up to 20 creative looks based on Fujifilm’s iconic analog film. The Film Simulation modes can be applied to videos, photos and live streams for a consistent look on all your output.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eFully Focused \u003cbr\u003e\u003c\/strong\u003eFUJIFILM X-M5 digital camera isn’t just great for video - it’s perfect for photographs, too. It features the same built-in AI-driven subject detection autofocus as FUJIFILM X100VI and X-T50 digital cameras which, along with the latest generation image processor, are designed to deliver incredible focus accuracy in nearly all lighting conditions, even if your subject is moving at high speed.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46312008712435,"sku":"FUJ-X-M5-BODY-BLACK","price":899.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0635\/8342\/0659\/files\/16900678_MAIN00_ImageX-M5_front_CMOS_black.jpg?v=1728836689"},{"product_id":"fujifilm-x-m5-mirrorless-camera-with-15-45mm-f-3-5-5-6-lens-black","title":"FUJIFILM X-M5 Mirrorless Camera with 15-45mm f\/3.5-5.6 Lens (Black)","description":"\u003ch3\u003e\u003cspan style=\"color: #ca1e21;\"\u003eQuick Overview\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e26.1MP APS-C X-Trans 4 CMOS Sensor\u003c\/li\u003e\n\u003cli\u003eLatest AI-Assisted Processing Algorithms\u003c\/li\u003e\n\u003cli\u003e6.2K\/29.97 fps Video, 10-Bit Internal\u003c\/li\u003e\n\u003cli\u003e425-Point AF, AI-Based Subject Detection\u003c\/li\u003e\n\u003cli\u003eUp to 30 fps JPEG Shooting w\/ 1.25x Crop\u003c\/li\u003e\n\u003cli\u003eCompatible with X-Series Lenses\u003c\/li\u003e\n\u003cli\u003e3.0\" 1.04m-Dot Tilting Touchscreen LCD\u003c\/li\u003e\n\u003cli\u003eSD\/SDHC\/SDXC Card Slot\u003c\/li\u003e\n\u003cli\u003eWi-Fi and Bluetooth Wireless Connections\u003c\/li\u003e\n\u003cli\u003eXC 15-45mm f\/3.5-5.6 OIS PZ Lens\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0868\/8789\/1225\/files\/Red20Bar_d81539c9-b5a0-479e-b4a8-e773ed9dfa48_430x.jpg?v=1718690921#\" alt=\"Redbar\" width=\"100%\" height=\"25\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan style=\"color: #ca1e21;\"\u003eProduct Description\u003c\/span\u003e\u003c\/h3\u003e\n\u003cdiv\u003e\n\u003cp class=\"p1\"\u003eShare your story in stunning detail with FUJIFILM X-M5 digital camera. Upgrade your content creation setup and get color-rich, detail-packed videos and photos thanks to a professional quality sensor that’s up to 16x bigger than most Smartphones. Enjoy effortless use with a large, intuitive touchscreen LCD monitor and fast access to the same iconic Fujifilm Film Simulation looks found on X100VI and X-T50 digital cameras, and record content with pin-sharp accuracy thanks to builtin AI-powered autofocus. Low quality sound becomes a thing of the past with three on-board mics to optimize audio, while social-ready square or vertical content is instantly shareable via seamless connectivity with FUJIFILM XApp.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eCreate Without Compromise \u003cbr\u003e\u003c\/strong\u003eCreating high-quality, ready-to-share video content is easy thanks to FUJIFILM X-M5 digital camera’s large LCD with interactive touchscreen controls. Get professional-looking results with optical lens blur to soften backgrounds, create social-ready content in vertical and square formats for instant sharing and look great on camera with built-in skin smoothing - all selected just by tapping the camera’s bright, detailed screen.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eBigger. Better \u003cbr\u003e\u003c\/strong\u003eFUJIFILM X-M5 digital camera has an imaging sensor up to 16x bigger than those in most Smartphones, so it produces superior results in nearly all situations. X-M5’s bigger sensor ensures that colors are richer, videos and photos have more detail and low light results are less muddy or grainy – all without relying on post-processing software to correct hardware limitations. Enjoy all the favorite features from your Smartphone, including slow motion and 4K video, then take your creativity even further with X-M5’s professional-level features that will help elevate your content to new levels.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eQuality, Not Quantity \u003cbr\u003e\u003c\/strong\u003eOn-the-move content creators need a camera to be small, light, and versatile - FUJIFILM X-M5 digital camera offers all this and more! One of Fujifilm’s smallest and lightest X Series cameras to date, it combines a professional quality sensor with the flexibility of interchangeable lenses, so you can step up quality and performance without having to lug a big bag of equipment around. Don’t be held back by the fixed lens and small sensor on your Smartphone! Instead, with a family of over 35 X Mount lenses, that cover up to 40x of optical zoom, the creative options are limitless, even if the content features tiny details or distant subjects. Plus, when you want to keep creating, it’s as easy as switching your battery, or using your high-capacity memory card.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eGreat Sound, No Barriers \u003cbr\u003e\u003c\/strong\u003eAudio quality can make or break a video, which is why FUJIFILM X-M5 digital camera features three built-in microphones to deliver optimum sound. Four modes are available – Surround, Front Priority, Back Priority and Front \u0026amp; Back Priority – allowing the option to change sensitivity based on sound direction. Additionally, environmental noise, such as wind or traffic, can be detected and reduced, while speech is optimized, whether you’re standing in front of or behind the camera. X-M5 also features a standard 3.5mm socket for those who prefer using an external microphone. The socket is perfectly positioned on the rear of the camera, so it does not interfere with movement of the large variangle touchscreen LCD. A USB-C connection on the grip gives extra accessory options and enables on-the-go battery charging, without affecting LCD screen movements.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eCreative Looks At Your Fingertips \u003cbr\u003e\u003c\/strong\u003eFollowing the lead of the trend-setting FUJIFILM X-T50, FUJIFILM X-M5 digital camera features a dedicated Film Simulation mode dial. This allows you to instantly access up to 20 creative looks based on Fujifilm’s iconic analog film. The Film Simulation modes can be applied to videos, photos and live streams for a consistent look on all your output.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eFully Focused \u003cbr\u003e\u003c\/strong\u003eFUJIFILM X-M5 digital camera isn’t just great for video - it’s perfect for photographs, too. It features the same built-in AI-driven subject detection autofocus as FUJIFILM X100VI and X-T50 digital cameras which, along with the latest generation image processor, are designed to deliver incredible focus accuracy in nearly all lighting conditions, even if your subject is moving at high speed.\u003c\/p\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM XC 15-45mm f\/3.5-5.6 OIS PZ Lens (Black)\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"productDescription_UbV5SNP5Eo\" data-selenium=\"overviewLongDescription\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cp\u003eSporting a sleek profile and a versatile focal length range, the black \u003cstrong\u003eXC 15-45mm f\/3.5-5.6 OIS PZ\u003c\/strong\u003e from \u003cstrong\u003eFUJIFILM\u003c\/strong\u003e is a 23-69mm-equivalent zoom characterized by its compact, retractable design. The first power zoom lens in the X-series lineup, this lens allows for electronic zoom control for smooth focal length adjustments. It also features an optical image stabilization system that minimizes the appearance of camera shake by three stops for sharper handheld images. Complementing the handling assets, the optical design incorporates both aspherical and extra-low dispersion elements, to improve sharpness and clarity, and has a Super EBC coating that suppresses flare and ghosting in order to achieve greater contrast and color accuracy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eStandard zoom is designed for FUJIFILM X-mount mirrorless cameras and provides a 23-69mm equivalent focal length range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eTwo extra-low dispersion elements are used to reduce color fringing and chromatic aberrations in order to produce high clarity and color fidelity throughout the zoom range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThree aspherical elements control distortion and spherical aberrations, which helps to improve sharpness and realize more accurate rendering.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003ePower zoom design allows for easy switching between focal lengths and two separate speeds can be selected depending on how the zoom ring is rotated. When recording video, the zoom will move at a constant speed in order to produce a smoother, more pleasing motion.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eUsing the power zoom capability, the lens also features a retractable design for a more compact form factor when not in use. Additionally, when the camera is turned on, the lens will automatically extend into position for shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eStepping motor, along with an internal focusing design, affords fast and quiet autofocus performance that benefits both stills and video applications.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eOptical image stabilization minimizes the appearance of camera shake by 3 stops to better enable handheld shooting with slower shutter speeds.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html text_UbV5SNP5Eo\"\u003eRounded seven-blade diaphragm contributes to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46312039645427,"sku":"FUJ-X-M5-XC15-45-KIT-BLACK","price":999.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0635\/8342\/0659\/files\/16900733_MAIN00_Image_X-M5_front_XC15-45_black.jpg?v=1728836868"},{"product_id":"fujifilm-xf-16-55mm-f-2-8-r-lm-wr-ii-lens","title":"FUJIFILM XF 16-55mm f\/2.8 R LM WR II Lens","description":"\u003ch3\u003e\u003cspan style=\"color: #ca1e21;\"\u003eQuick Overview\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eAPS-C | f\/2.8 to f\/22\u003c\/li\u003e\n\u003cli\u003e24-84mm (Full-Frame Equivalent)\u003c\/li\u003e\n\u003cli\u003eBright, Sharp \u0026amp; Versatile Zoom Lens\u003c\/li\u003e\n\u003cli\u003eDe-clickable Aperture Ring\u003c\/li\u003e\n\u003cli\u003eSuper ED and Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eFluorine Coating\u003c\/li\u003e\n\u003cli\u003eWeather-Sealed Construction\u003c\/li\u003e\n\u003cli\u003e11-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0868\/8789\/1225\/files\/Red20Bar_d81539c9-b5a0-479e-b4a8-e773ed9dfa48_430x.jpg?v=1718690921#\" alt=\"Redbar\" width=\"100%\" height=\"25\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan style=\"color: #ca1e21;\"\u003eProduct Description\u003c\/span\u003e\u003c\/h3\u003e\n\u003cdiv\u003e\n\u003cp class=\"p1\"\u003eFUJINON XF16-55mm F2.8 R LM WR II Lens brings resolving power for high-resolution imaging sensors and is the perfect hybrid lens for photographers and videographers. Packing immense creative potential into an updated, lightweight 410g (0.90 lbs) design, XF16-55mmF2.8 II is about 37% smaller than its predecessor, thanks to refinements to its optical design. Its fast, constant F2.8 aperture excels in low-light conditions, while the super extra-low dispersion (ED), aspherical lens elements, and 11-blade iris combine to deliver cinematic shallow depth-of-field for both photos and video alike. A near-silent linear AF motor, smooth aperture control option*, and weather resistance round out the compelling reasons that make this the perfect lens to start any creative adventure. \u003cbr\u003e\u003cem\u003e*Requires firmware update of applicable X Series body. New features available in Movie mode when using Manual Exposure mode and a fixed ISO.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003ePrime Performance, Zoom Versatility \u003cbr\u003e\u003c\/strong\u003eCountless creatives look to zoom lenses to fulfill all their needs in one package; FUJINON XF16- 55mmF2.8 R LM WR II lens sets a new standard in meeting this demand. With a 35mm equivalent focal length range of 24-84mm, there’s little for users to miss with this lens in hand. Landscapes, nature, street, portraiture, weddings, and more can be documented in impressive detail without ever switching lenses. The constant F2.8 aperture enhances low-light capabilities and the 40.2-megapixel resolving power eliminates any perceived downsides of zoom lens ownership, making it a true variable prime-- a lens that offers the flexibility of a zoom with the optical quality of a prime.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eYour New Constant Companion \u003cbr\u003e\u003c\/strong\u003eAdvancements in optical design mean FUJINON XF16-55mmF2.8 R LM WR II lens is approximately 37% lighter than XF16-55mmF2.8 R LM WR lens it replaces, without any compromise in build or optical quality. It sits at 410g (0.90lbs) and measures just 78.3 x 95mm (3.08 x 3.74in), so it can be a constant companion for even the most size\/weight-conscious user. Whether working on location or hiking scenic landscapes, creatives will be more than happy to keep XF16-55mmF2.8 R LM WR II lens close at hand – ready to react when the opportunity arises.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eA True Video Hybrid \u003cbr\u003e\u003c\/strong\u003eFUJINON XF16-55mmF2.8 R LM WR II lens has special features up its sleeve, making it a perfect choice for moviemaking and stills. Its weight, coverage, and optical performance all serve as benefits — joined by a new, smooth aperture control option*. Accessed via a switch on the lens barrel, the aperture ring becomes de-clicked, and adjustments can be made smoothly outside of standard 1\/3 stop increments, allowing for precise adjustment when recording video. The addition of extra-low dispersion (ED) element and the ultra-precise aspherical lens element together with the 11-blade iris deliver smoother, more rounded bokeh with outstanding subject separation for a cinematic look in both stills and video.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cem\u003e*Requires firmware update of applicable X Series body. New features available in Movie mode when using Manual Exposure mode and a fixed ISO.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003ePrecision to Rely On \u003cbr\u003e\u003c\/strong\u003eFUJINON XF16-55mmF2.8 R LM WR II lens offers outstanding all-around autofocus performance. The linear motor system that drives the focus element has seen marked improvements compared to XF16- 55mmF2.8 R LM WR first-generation zoom for speed and accuracy, so it’s well equipped to keep up with the fastest X Series bodies, including X-H2S. Precision focus landing is also exceptional, which is critical for videographers. During important takes, focus wobble – or momentary searching for a subject – is minimized. Whatever is being created, image makers can turn their attention to the moment, safe in the knowledge XF16-55mmF2.8 R LM WR II lens will perform exactly as expected.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eBorn to Perform \u003cbr\u003e\u003c\/strong\u003eThe versatility of FUJINON XF16-55mmF2.8 R LM WR II lens goes far beyond its zoom capability. As a weather-resistant XF lens, it’s dust and moisture-resistant and will continue working perfectly in temperatures as low as -10°C (14°F) when paired with a weather-resistant X Series body. This WR performance is enhanced by a fluorine coating on the front lens element, which repels water, oil, and fingerprints. The close focusing capability has also been improved compared to the previous generation XF16-55mmF2.8 R LM WR lens and is now just 30cm (11.8 inches) across the entire focal range. This gives a 0.2x maximum magnification-- the equivalent of approximately one-third life-size on a 35mm camera.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46312197292275,"sku":"FUJ-XF16-55MM-F2.8-R-LM-WR-II","price":1399.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0635\/8342\/0659\/files\/16836580_MAIN00_Image_XF16-55mmF2_8II_lensFrontFUKAN.jpg?v=1728837745"},{"product_id":"fujifilm-xf-500mm-f-5-6-r-lm-ois-wr-lens","title":"FUJIFILM XF 500mm f\/5.6 R LM OIS WR Lens","description":"\u003ch3\u003e\u003cspan style=\"color: #ca1e21;\"\u003eQuick Overview\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eAPS-C | f\/5.6 to f\/22\u003c\/li\u003e\n\u003cli\u003e750mm (Full-Frame Equivalent)\u003c\/li\u003e\n\u003cli\u003eCompact Super-Telephoto Prime\u003c\/li\u003e\n\u003cli\u003eFast, Accurate Linear Autofocus Motor\u003c\/li\u003e\n\u003cli\u003e5.5-Stop Optical Image Stabilizer\u003c\/li\u003e\n\u003cli\u003eED and Super ED Elements\u003c\/li\u003e\n\u003cli\u003eRounded, 9-Blade Diaphragm\u003c\/li\u003e\n\u003cli\u003eWeather-Sealed Construction\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0868\/8789\/1225\/files\/Red20Bar_d81539c9-b5a0-479e-b4a8-e773ed9dfa48_430x.jpg?v=1718690921#\" alt=\"Redbar\" width=\"100%\" height=\"25\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan style=\"color: #ca1e21;\"\u003eProduct Description\u003c\/span\u003e\u003c\/h3\u003e\n\u003cdiv\u003e\n\u003cp class=\"p1\"\u003eGet close to distant details with FUJINON XF500mmF5.6 R LM OIS WR lens. This super-telephoto lens boasts professional features and quality in a lightweight 1335g (2.94lb) design—effortless handheld images of rapid, distant subjects can be made anywhere. The lens comprises 21 elements in 14 groups, including five ED and two Super ED elements, for resolving power made to match the latest 40.2- megapixel X Series bodies*. When outstanding speed is the goal, creatives can rely on a near-silent, responsive linear motor-driven autofocus system, which offers exceptional performance in continuous mode. Focus preset options further minimize reaction times to prevent missed moments. Accommodating handheld use with slow shutter speeds, XF500mmF5.6 features up to 5.5 stops of powerful Optical Image Stabilization. Users retain the freedom to create without additional support, even when using FUJINON XF1.4X TC WR and XF2X TC WR teleconverters**. Ready for the outdoor usage of bird and sport photographers, this super-telephoto lens is weather-sealed at every crucial point – delivering rugged resistance to moisture, dust, and sub-zero temperatures.\u003cbr\u003e\u003cem\u003e*FUJIFILM X-H2, FUJIFILM X-T5 and FUJIFILM X-T50 digital cameras \u003cbr\u003e\u003c\/em\u003e\u003cem\u003e**sold separately\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eSet Your Creative Sights Higher \u003cbr\u003e\u003c\/strong\u003eOffering the longest prime lens coverage in the X Series lens lineup to date, FUJINON XF500mmF5.6 R LM OIS WR lens places even the most challenging subjects within distance. Creatives can document birds, wildlife, and athletes at the peak of their action without cropping for perfect compositions. As a 35mm equivalent, the lens reaches a true super-telephoto 762mm. Users can expect dramatic perspective compression and beautiful bokeh delivering impressive subject separation. Throughout the creative process, images are kept in sharp, continuous focus by a fast, near-silent, linear motor-driven autofocus system – every moment can be decisive, and none should be missed.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eIt Goes Where You Go \u003cbr\u003e\u003c\/strong\u003eSuper-telephoto lenses shouldn’t come with compromises. With a refined construction, FUJINON XF500mmF5.6 R LM OIS WR lens keeps size and weight to a minimum for its class. The lens measures just 25.6cm (10.1in) and weighs only 1335g (2.94lb), meaning users can access exceptional photographic coverage easily in busy stadiums or remote nature. Handheld use is also part of the creative toolkit, thanks to XF500mmF5.6’s high maneuverability. When paired with an equally weatherresistant FUJIFILM X Series camera body, adverse conditions are easy to navigate. In short, creativity is enabled anytime, anywhere.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eBuilt to Perform \u003cbr\u003e\u003c\/strong\u003eFUJINON XF500mmF5.6 R LM OIS WR lens upholds Fujifilm’s legacy of optical excellence. Built with 21 elements in 14 groups – including five ED and two Super ED elements – the lens can resolve for the latest 40.2-megapixel X Series digital camera sensors with absolute clarity. Chromatic aberrations typically found in super-telephoto lenses are effectively minimized, while up to 5.5 stops of Optical Image Stabilization compensate for camera shake.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eRoom to Grow \u003c\/strong\u003eUsers can easily extend the reach of FUJINON XF500mmF5.6 R LM OIS WR lens with FUJINON XF1.4X TC WR and XF2X TC WR teleconverters*, which boost XF500mmF5.6 lens to a 700mm or 1000mm. Respectively, these teleconverters offer 35mm equivalents of 1067mm and 1524mm – without a loss of quality. Such remarkable distances aren’t often covered, but XF500mmF5.6 combined with the teleconverters offers an opportunity to push the limits so creators can do the same.\u003cbr\u003e\u003cem\u003e*sold separately\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46312265908467,"sku":"FUJ-XF500MM-F5.6-R-LM-OIS-WR","price":3599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0635\/8342\/0659\/files\/16900408_MAIN00_Image_XF500F5_6_lensSide_leftDiagnal.jpg?v=1728838305"}],"url":"https:\/\/thepixelconnection.com\/collections\/new-from-fujifilm.oembed","provider":"PixelConnection","version":"1.0","type":"link"}